New research by Vodafone reveals the cost to businesses of having poor parental leave policies and the increased risk of losing/attracting top talent, with 25% of 18–34-year-olds not applying for jobs as a result of a perceived lack of support for parents.
Vodafone’s Global Parental Leave Policy offers all non-birthing parents 16 weeks of fully paid leave, allowing for more equal caring responsibilities for both new parents.
Key findings from the 18-34-year-old category:
55% would be more likely to apply for a job if they knew the employer had good parental leave policies.
64% agree that parental leave policies are a useful indication of whether an organisation is a good employer, even if they are not planning to have a baby themselves.
21% have turned down a job offer because they thought the employer’s parental leave policies were inadequate.
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